As a large, global technology company, Uber requires a dynamic communications agency that can provide crisis management and public relations support in several areas. Since launch in SA is 2013, Uber has used the services of JNPR for a plethora of needs across South Africa, East Africa and West Africa.
CRISIS COMMUNICATIONS + REPUTATION MANAGEMENT + MEDIA RELATIONS + CONTENT DEVELOPMENT
The JNPR | Uber team has a very fast-paced work environment with quick turnaround time being imperative. The team juggle day to day communications campaigns with ongoing crisis communications and issues management. Strong media relationships, as well as skilled communications professionals are what creates a winning formulae.
Our role is to build positive communications around the brand while minimising the impact and spread of any negative communications.
Uber continues to use JNPR as agency of choice
Achieved strong media wins from turning the tide on controlled coverage from a more negative view to a more balanced view
Proactively driving positive stories from executive profiling to telling driver stories and fuelling safety and campaign specific messaging
Through strong media relationships and knowledge of the evolving media landscape, JNPR is able to create targeted media approaches and strategies for specific campaigns
Secured key profiling opportunities for Uber Eats General Manager with Classic FM and Jozi FM and Kliptown Youth Programme (third party) with Kaya FM and Voice of Wits
JNPR provides sound counsel in dealing with ongoing communication challenges
We respond to and deal with issues with speed in order to rectify and minimise the spread of inaccurate news
We strive to understand the brand even better than its own people in order to provide the best possible support from a communications perspective
We believe that strong client relationships enable us to be the best we can. We can only be as strong as clients allow us to be therefore relationships are crucial